/
RSS Feed
Including how to earn an extra 100k by running a sales week, why repeating yourself in sales conversations is a good thing and how will mergers & acquisitions change over the next year
Episode 134: The 2022 marketing power of the 1922 marketing tactic
/
RSS Feed
Episode 134 includes why you should start using a 100 year old marketing tool, how to create ‘evergreen’ content for your website, plus the benefit of being a vigilant MSP owner
Episode 133: MSPs: Overcome common sales objections
/
RSS Feed
Episode 133 includes how to combat most of the reasons prospects give for not buying, the importance of understanding their emotional motivation and the MSP sales expert that thinks you can actually enjoy cold calling
Episode 129: A clever SEO idea for MSPs
/
RSS Feed
Episode 129 includes a simple local SEO trick to rank better in Google, the importance of not jumping too quickly on a new idea and what your clients really feel about your price increase
Episode 128: Every MSP needs this strategic referral deal
/
RSS Feed
Episode 128 includes why you need to buddy up with a particular business to share referrals, understanding the special tool from LinkedIn to boost your profile and there’s an MSP sales expert talking about how to win by focusing on people not technology
Episode 121: Bond with a new client when you onboard them
/
RSS Feed
Episode 121 includes how to bond with clients during onboarding, the niche in your marketing plan and another Microsoft revenue stream
Episode 120: Your MSP’s one page marketing plan
/
RSS Feed
Episode 120 includes the next stage in creating your 1 page marketing plan, how to check if your marketing will work and a phishing expert shares the latest industry news
Episode 119: What clients really buy from MSPs
/
RSS Feed
Episode 119 includes why it’s important to understand what a client buys, how to start a marketing plan and great tips from a lead gen expert
Episode 118: Can your MSP generate leads with webinars?
/
RSS Feed
Episode 118 includes how your MSP can use webinars to generate leads, tips for doubling your marketing and to build trust with your clients
Episode 116: When staff NOT taking holidays disrupts your MSP
/
RSS Feed
Episode 116 includes how to manage your staff holidays, why you should check your marketing and a lead generation expert joins Paul