Standoutability + Marmite = more critics + more clients

Paul Green August 15, 2017Uncategorized

There are plenty of beach huts available. To the average person who doesn’t know anything about beach huts, they all look the same and therefore do the same job.

Set yourself apart from your competitors with very clear marketing differentiation

Paul Green August 1, 2017Uncategorized

Passive and active ways to generate sales appointments

Paul Green July 11, 2017Uncategorized

Can you really sell IT support with a few emails? (YES)

Paul Green July 4, 2017Uncategorized

So let’s say you have started to build yourself a database of leads (as explored in last week’s article The simple reason you don’t get more sales appointments).

The simple reason you don’t get more sales appointments

Paul Green June 26, 2017Uncategorized

Hands on guide: Target specific people with Facebook ads

Paul Green June 6, 2017Uncategorized

Ticking the boxes: Creating trust on your website

Paul Green May 19, 2017Uncategorized

Ignore the haters: My post last week

Paul Green May 15, 2017Uncategorized

I call people who do stuff like this “haters”. They’re the ones who are so incensed by someone doing something different, that they hit back.

A conversation: The business case for buying traffic

Paul Green March 27, 2017Uncategorized

I do a lot of Googling for MSPs around the country, and I see a lot of pay per click (PPC) adverts on Google. You know, the paid for adverts at the top.

What makes you better than XYZ IT down the road?

Paul Green March 27, 2017Uncategorized