The best discovery call isn’t a sales call. It’s a 15 minute conversation where you talk as little as possible. Here’s exactly how to run one, including the three questions you must ask.
Does AI recommend your MSP? Here’s how to make sure it does
In the old days, someone Googled “IT support near me” and clicked a few links. Now they open their fave AI tools and ask for a very specific recommendation, for their specific problem. Is your MSP one of the names that comes back? Here’s how to stack the odds in your favour.
MSPs: Why prospects say yes to a $500 audit but won’t sign a $4,000 a month contract (and what to do about it)
Most MSPs ask prospects to go from “interested stranger” to “signed long-term contract” in one leap. For a most of them, that leap is waaaaaaaaaaaay too big. Here’s an easy way to fix that.
The 10 essential blocks of a high performing MSP homepage
I’ve reviewed hundreds of MSP websites. And I keep seeing the same frustrating problems which stop a website from generating leads. So I built a framework to help MSPs get this right. Here are the 10 essential blocks every MSP homepage needs. How does yours score?
Co-managed IT deep dive: Why your B2B marketing actively repels IT directors (& what to do instead)
If you know that co-managed IT is the right strategic direction for your MSP but you’re not sure how to find IT directors and get their attention, this is the answer.
36 hours in the mind of a prospect (and what it means for your MSP)
John owns a manufacturing business. 38 staff. A production line that runs six days a week. And this Monday at 7.14am, he decided to fire his MSP. He just hasn’t told them yet…
Grow Your MSP 10x Faster With Co-managed IT
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Episode 339 is a podcast SPECIAL: Grow your MSP 10x faster with co-managed IT.
Should your MSP fire your most annoying client?
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Episode 336 includes: Should your MSP fire your most annoying client?, analogies to help any prospect understand complex tech issues, and how this guy generated 1,000 highly qualified leads for MSPs.
How To Attract Buyers To Your MSP’s Website
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Episode 335 includes: How to drive tons more qualified traffic to your MSP’s website, 21 reasons to add a price estimator to your MSP’s website, and what to do if your referrals have dried up.
How To Market Your MSP To Manufacturers
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Episode 333 includes: How to market your MSP to manufacturers, good/better/best pricing for MSPs, and how this 40 technician strong MSP wins clients.