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Episode 360 includes: How to use your MSP’s origin story as a marketing asset, can you use your local community to generate leads?, and what if you could own your MSP but not have to run it?
This ChatGPT change is another reason why your MSP’s website must have a pricing page
ChatGPT has stopped citing Reddit so much, preferring to get information from official websites instead… which potentially means your MSP’s website. There are three very specific pages you need to capitalise on this and be recommended more by AI.
MSP owners: Where does your time ACTUALLY go? (including an exercise that gave me back 10 hours a week)
Quick question: without looking at your calendar, how many hours have you spent this week working ON your MSP rather than IN it? Got a number in your head? Bet you $10 it’s wrong. Here’s the simple exercise that gave me back 10 hours every week.
How MSPs Can Find New Clients With Direct Mail
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Episode 349 includes: Five super smart ideas for MSPs to use direct mail, do video testimonials like this to influence prospects, and how MSP owners unintentionally self-sabotage their marketing.
MSPs: Please. Take. A. Week. Off. And your business will grow faster (pinky promise)
Here’s why regular time off is an underrated growth tool for MSP owners (plus a challenge for you to take off at least 6 weeks a year).
MSPs: Use Webinars To Find Hot Prospects
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Episode 347 includes: How to use webinars to identify the hottest prospects, would you get up at 5am every weekday to grow your MSP?, and before you do any marketing or sales, you MUST get these foundations right.
The 4 types of CRMs used by MSPs (and which is best)
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Episode 345 includes: The most important metrics to focus on (not tickets), the 4 types of CRMs used by MSPs (and which is best), and how MSPs can actually make money from AI.
Find new MSP clients: Only THIS marketing works
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Episode 338 includes: Why your marketing should feel repetitive to you and fresh for prospects, what margins should you aim for and how to increase them, you can be an influencer in your marketplace without taking photos of your dinner.
Why MSPs should block out a big chunky block of “leadership time” every week
If you don’t have at least 10 hours a week put aside for LEADING your MSP rather than doing stuff in your MSP, you should read this
MSPs: How to get help if you’re struggling
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Episode 331 is a SPECIAL for MSPs: How to get help if you’re struggling.