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Episode 254 includes 9 MSP marketing ideas to break into a new vertical, how to stand out at networking meetings and how to find another MSP for sale, and start a conversation
Your MSP’s brand isn’t your logo. It’s how people FEEL about you (and your techs)
Your MSP’s brand… It’s not your logo. It’s not the design of your website. It’s not your accreditations or qualifications. So what is it?
MSP owners: Why do we make our lives so hard?
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Episode 253 includes MSP owners who make their lives so hard, the most powerful MSP marketing question to ask any lead and how to do marketing within the CIS security framework.
Ask this cyber security question to speed past more gatekeepers on the phone
Gatekeepers make your life hell when you’re trying to call leads. Here’s a smart cyber security question that could get you past them
Are you up against a Super MSP? This is why you have nothing to fear
Super MSPs are huge companies that buy MSPs and merge them. Here’s why I believe they create marketing opportunities for other MSPs (like yours)
How to grade the quality of your MSP’s leads
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Episode 249 includes how to grade the quality of your MSP’s leads, if I suggested you spent 80% of your time marketing your MSP, would you think I was nuts? And pay per click CAN work for MSPs if it’s part of an overall marketing strategy
When did you last Google your MSP?
I bet there’s something online about your MSP, that you had no idea was there…
Post-CrowdStrike: How to generate more MRR from your existing clients with this email
The horror of the CrowdStrike outage gives you an opportunity to increase prices for some clients. Here’s the exact email you can send them
Episode 245: You sure that prospect’s a great fit for your MSP?
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Episode 245 includes making sure that prospect’s a great fit for your MSP, a new lead has tons of value until one of these 3 things happens and removing your worries about hiring an operations person to free up your personal time
Does your MSP’s marketing have personality?
Tell me… is your MSP’s marketing bland? Or is it PACKED with personality? If it’s the former you need to inject some character. Here’s why
