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Episode 147 includes the benefit to your MSP of having a ‘loss leader’, the importance of being an adult when a client leaves you and a process expert joins Paul to explain how to easily document the procedures inside your MSP
Can’t focus on your MSP’s marketing? Change your environment
If you struggle to focus on marketing your MSP, maybe you need a change of environment? Here’s what some other MSPs are doing
Episode 146: Should you buy a client out of a contract?
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Episode 146 includes when MSPs should buy clients out of contracts, the financial numbers that are important to your business and breaking sales down into simple steps
Stack Fiddling is holding you back
Let me introduce a new term that I think I’ve made up (or my subconscious has absorbed from somewhere). Stack Fiddling Also known as Shiny New Thing Syndrome. It’s where …
Recession: DO NOT PANIC. There is plenty of business + money for you
From the age of 19 to 32, I was a newspaper reporter and then a radio presenter. And at times I was 100% guilty of doing what the media is …
Episode 141: How this MSP is achieving “crazy growth”
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Episode 141 includes how one MSP has driven some huge growth, which business cards have a place in 2022 and a sales expert with tips to make selling easier
Episode 139: A genius idea to free your technicians’ time
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Episode 139 includes how to get the most out of your tech’s time, the importance of thinking like your prospect and how to be a printed MSP author
Episode 136: How to find a phone person for your MSP
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Episode 136 includes the best way to recruit the all-important phone person, how to protect your time and energy, plus what it means to be a serial entrepreneur
How to reach decision makers at the exact moment they’re ready to switch MSPs
How easy do you find it to generate leads? I’ve worked with MSPs for some time now, and I know that for many, generating leads and getting appointments is the …
Episode 134: The 2022 marketing power of the 1922 marketing tactic
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Episode 134 includes why you should start using a 100 year old marketing tool, how to create ‘evergreen’ content for your website, plus the benefit of being a vigilant MSP owner