I’m in Preston, Lancashire today for a meeting. Like a plonker, I forgot to put my MacBook Air on charge last night, and the Virgin train’s power socket wasn’t working …
How much memory is enough?
Reading this blog about the 16GB memory cap on the new MacBook Pro made me do a little test. I have a 2012 MacBook Air 13″ (the most reliable computer …
Dumb marketing = dumb marketing strategy
Last week I had the pleasure of staying in a budget hotel (what a life I lead) while doing a Discovery Day. The staff were lovely
Your secret selling weapon: Your technicians
People are funny creatures. Because they hate being sold to, but they love to buy. Just like support technicians. They hate selling. But they love fixing people’s problems. Put the …
A passionate love letter about service support plans
One of the hardest ways to grow a business is to do it one sale at a time. That’s what causes boom and bust, a horrible phenomenon that holds back …
Yahoo: When a hack hits the headlines, it’s an opportunity for you
Compared to your clients and prospects, you are not normal. No offence intended. But you’ve forgotten more about IT and data security than they will ever know. Put it this …
Making the transition from supplier to Trusted Partner
There are only three ways to grow your business: 1) Get more clients 2) Get those clients to buy more often 3) Get those clients to spend more every time …