MSPs: Listen to these 3 business books in January

Paul Green January 4, 2024Uncategorized

The content you consume affects the business decisions you make. Which is why I recommend every MSP listens to these 3 business books.

These top 3 MSP marketing podcast episodes will BLOW YOUR MIND

Paul Green December 28, 2023Uncategorized

Seeing as this is a good time to form great new habits, here are the top 3 most popular episodes of Paul Green’s MSP Marketing podcast

Episode 213: Ask prospects this cyber security question

Paul Green December 12, 2023

Paul Green's MSP Marketing Podcast

Episode 213: Ask prospects this cyber security question

Play Episode Pause Episode

1x

00:00 / 00:29:41

Amazon Audible Apple Podcasts Blubrry CastBox Deezer Listen Notes Overcast Player.fm PocketCasts Podbean Podcast Addict Podchaser Spotify Stitcher TuneIn YouTube iHeartRadio

RSS Feed

Share

Link

Embed

<blockquote class="wp-embedded-content" data-secret="KGpnudPmkY"><a href="https://www.mspmarketingedge.com/podcast/episode213/">Episode 213: Ask prospects this cyber security question</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://www.mspmarketingedge.com/podcast/episode213/embed/#?secret=KGpnudPmkY" width="500" height="350" title="&#8220;Episode 213: Ask prospects this cyber security question&#8221; &#8212; Paul Green&#039;s MSP Marketing Edge" data-secret="KGpnudPmkY" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script> /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); //# sourceURL=https://www.mspmarketingedge.com/wp-includes/js/wp-embed.min.js </script>

Episode 213 includes what elements of value will make someone buy from YOU, the trick to get you past the ‘gatekeeper’, and the value and power of using your personal brand in your marketing.

You can’t trust someone you don’t like… and you can’t like someone you don’t know

Paul Green November 23, 2023Uncategorized

One of the goals of your MSP’s marketing is to build a relationship of trust with your leads and prospects. Here’s why

Some interesting Google search experiments to be aware of

Paul Green November 16, 2023Uncategorized

Google’s trying out a load of new features right now. Some of them could one day be useful to MSPs trying to improve their search results

Which is better for MSPs: Syndicated blogs or original content?

Paul Green September 14, 2023Uncategorized

Ever wondered why you should blog regularly and what kind of content to write about? Here are super short answers about MSP blogging

Episode 200 SPECIAL: 5 times this podcast has changed MSP’s lives

Paul Green September 12, 2023

Paul Green's MSP Marketing Podcast

Episode 200 SPECIAL: 5 times this podcast has changed MSP's lives

Play Episode Pause Episode

1x

00:00 / 00:32:02

Amazon Audible Apple Podcasts Blubrry CastBox Deezer Listen Notes Overcast Player.fm PocketCasts Podbean Podcast Addict Podchaser Spotify Stitcher TuneIn YouTube iHeartRadio

RSS Feed

Share

Link

Embed

<blockquote class="wp-embedded-content" data-secret="8Muv4ihQWx"><a href="https://www.mspmarketingedge.com/podcast/episode200/">Episode 200 SPECIAL: 5 times this podcast has changed MSP&#8217;s lives</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://www.mspmarketingedge.com/podcast/episode200/embed/#?secret=8Muv4ihQWx" width="500" height="350" title="&#8220;Episode 200 SPECIAL: 5 times this podcast has changed MSP&#8217;s lives&#8221; &#8212; Paul Green&#039;s MSP Marketing Edge" data-secret="8Muv4ihQWx" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script> /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); //# sourceURL=https://www.mspmarketingedge.com/wp-includes/js/wp-embed.min.js </script>

Episode 200 includes the MSP that grew revenue with stories, the MSP that won a client from cold calling, the MSP that quit a habit and never looked back, the MSP that makes money by sending emails, and the MSP who created the best website.

How to generate more MSP marketing content ideas than you could ever use

Paul Green August 17, 2023Uncategorized

How the theft of my laptop generated at least 26 ideas for marketing content. Swipe these ideas… or better still copy my methodology.

Your MSP’s website home page needs these 10 things, in this exact order

Paul Green June 22, 2023Uncategorized

The home page of your MSP’s website is so important. Get it right and it will generate more leads. Here’s how to fix it

Episode 188: How to explain the cloud to prospects

Paul Green June 20, 2023

Paul Green's MSP Marketing Podcast

Episode 188: How to explain the cloud to prospects

Play Episode Pause Episode

1x

00:00 / 00:37:12

Amazon Audible Apple Podcasts Blubrry CastBox Deezer Listen Notes Overcast Player.fm PocketCasts Podbean Podcast Addict Podchaser Spotify Stitcher TuneIn YouTube iHeartRadio

RSS Feed

Share

Link

Embed

<blockquote class="wp-embedded-content" data-secret="YKBidI3Ui8"><a href="https://www.mspmarketingedge.com/podcast/episode188/">Episode 188: How to explain the cloud to prospects</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://www.mspmarketingedge.com/podcast/episode188/embed/#?secret=YKBidI3Ui8" width="500" height="350" title="&#8220;Episode 188: How to explain the cloud to prospects&#8221; &#8212; Paul Green&#039;s MSP Marketing Edge" data-secret="YKBidI3Ui8" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script> /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); //# sourceURL=https://www.mspmarketingedge.com/wp-includes/js/wp-embed.min.js </script>

Episode 188 includes how to explain the cloud to prospects, getting over you fear of being on camera, and growing yourself to grow your business