Last week I delivered a multi touchpoint marketing campaign to the 179 members of my MSP Marketing Edge service.
5 Coronavirus MSP marketing activities for this week
Here we go for another crazy week, then. Who knows what the world will look like by the time we get to wine o’clock on Friday evening. So with that …
Video: How to stand out as different to your many competitors
Second of my three videos today, on the subject of getting new clients. The question from David G was: “The biggest thing we find hard to convince is what makes …
2020 Focus area 2) Getting new, quality clients, with less stress
This series of 5 articles is designed to help you reflect and focus on what’s most important to you in 2020. Previous article: 2020 Focus area 1)Know what you want, …
Quality traffic now costs (in cash or sweat)
Good quality traffic is no longer free. It hasn’t been for some time, since Google and Facebook made a series of strategic changes over a number of years. These days …
Literally the worst video I’ve ever seen
I was quite embarrassed when this friend of mine showed me the video that he had put together to promote his business. Now, let me state for the record. This …
The magic MSP pixie dust that turns prospects into clients
I love marketing, literally love it. Marketing has not only paid my mortgage over the years, it paid OFF my mortgage by letting me build up a business to become …
Your world is so complicated, it’s no wonder prospects need their hands holding
So, I’d kind of momentarily forgotten just how complicated your world is. Until, this week when I wrote a book about something technical. It took me 5,023 words to explain …
The huge mistake most MSPs make with their brand
I try not to write about brand and branding too much. Partly because I prefer to write about a more effective form of marketing, called direct response. That’s where you …
Video: Should you use Instagram to get clients for your MSP
Short answer is probably no. 🤣 UNLESS… unless you are targeting clients that use Instagram for their own marketing. I’m thinking hospitality, retail, etc. Anyone chasing consumers is probably using …
