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Episode 242 includes MSPs who do this kind of marketing will ALWAYS struggle, look at what you sell from the prospect’s point of view and how MSPs can use content to warm up prospects
Episode 239: Why MSPs must do a weekly LinkedIn Newsletter
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Episode 239 includes why you must do a weekly LinkedIn Newsletter, how to stop the tech work interrupting growing the business, and the MSP that figured out how to get the best from its sales reps.
Episode 230: How to attach MRR to hardware & project sales
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Episode 230 includes how to attach Monthly Recurring Revenue to hardware & project sales, 5 quick wins to improve your net profit margin, and attracting your ideal clients with strategic content marketing.
Episode 214: What if you could only work 1 hour a day?
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Episode 214 includes adding value to your business in 60 minutes, for how long should you ask a client to commit to you, and focus your marketing by defining your target market.
Planning a Jan promotion for your MSP? “10% off” sucks… use this instead
If you’re running a promotion you must make sure it seems exciting and sexy to your clients and prospects. Here’s how
Episode 210: Use Star Wars marketing in your MSP
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Episode 210 includes making your marketing as compelling as Star Wars, the psychology of three-tier pricing, and freeing yourself from time-suck activities with a Virtual Assistant.
Episode 206: This MSP won £7,000 MRR from networking
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Episode 206 includes improving your networking game to win more clients, how to raise your prices and take your clients with you, and securing investment for your new business
Episode 204: New client? Why you should ask for a 3 year contract
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Episode 204 includes working ON your business little and often, why you should ask new clients for a three-year contract, and growing your business through referral marketing
Episode 183: Should MSPs do SEO? My answer might shock you…
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Episode 183 includes – should MSPs do SEO, improving your outbound call success rate with a ‘pave the way’ letter, and replacing ‘sales’ with ‘invitations’ and ‘conversations’
Is it the right time to increase your MSP’s prices?
Losing sleep over whether you can get away with putting up your MSP’s prices? This is how to go about it the right way.