Yahoo: When a hack hits the headlines, it’s an opportunity for you
Compared to your clients and prospects, you are not normal. No offence intended. But you’ve forgotten more about IT and data security than they will ever know. Put it this …
You need to develop Teflon shoulders
As the business owner, one of your core responsibilities is to lead the business towards even greater success in the future. By setting a vision (an intangible dream for the …
Improve your work-life balance
As the business owner you probably have several jobs within the business. You most likely take an overview of the finances, sales and marketing, premises upkeep, staff development etc… as …
Systemise to delight clients
Clients love consistency. They like their experience to be the same every single time they use your support. And the only way that can be achieved is if you design …
Rule your local media without spending a penny on advertising
Right now, the chances are high that there’s a journalist sat inside one of your local newspapers or radio stations with their head in their hands. (If you’re an IT …
Set yourself apart with clear marketing differentiation
Do you know what really makes your business different all of the others that prospective clients can choose from? Let me tell what doesn’t make it different. It’s NOT that …
Making the transition from supplier to Trusted Partner
There are only three ways to grow your business: 1) Get more clients 2) Get those clients to buy more often 3) Get those clients to spend more every time …