Let me read this article to you This one doesn’t apply to brand new businesses. But it’s perfect for MSPs that have been around a few years. Because there’s a …
6 bootstrap marketing ideas for MSPs
You’ve heard of bootstrapping a business? It’s when a new venture is built up using limited funds and a lot of goodwill.
The McGurk effect: Why your marketing must be emotional (not rational)
I was recently reminded about the McGurk effect while listening to an audio book called Win Bigly. It describes how Donald Trump managed to become President.
Uber-good opportunity for some PR this week
So imagine there was this massive company that most people knew, whether they’d used it or not. And it had a huge data breach affecting 57 million people. Then it …
