Episode 150 includes extra ways to influence your prospects, how to help staff financially and a new vCIO revenue stream for your MSP
MSPs: Why it’s not your staff… it’s you
If your team’s causing you stress, it’s time to get to the root of the problem (spoiler alert – you’re the root of the problem).
Why your MSP’s marketing must be a system (not a series of random events)
Want to know one of the biggest secrets to effective marketing? It’s all about big mo.
MSPs: Why your photo is your greatest sales tool
Let me just start off by saying – I am not a narcissist. You’d be forgiven for thinking I am, considering you see my face the second you log onto …
MSPs: How to ask your clients for 2 year contracts
Here’s a scary idea. Next time you get a new client, instead of asking them for a 12 month contract, why not ask them for a two year contract? Or, …
Episode 142: Your MSP’s marketing advantage: Showing empathy
Episode 142 includes why empathy is the core marketing skill to develop, Paul’s real life example of why ‘before & after’ case studies matter and the MSP owner that thinks the tech on-site visit is dead
MSPs: How to recruit techs in a difficult market
If you’ve tried to recruit a technician recently, you’ll know it’s a complete nightmare out there. Of course it’s not just MSPs that are struggling when it comes to recruitment. …
Episode 141: How this MSP is achieving “crazy growth”
Episode 141 includes how one MSP has driven some huge growth, which business cards have a place in 2022 and a sales expert with tips to make selling easier
Episode 140: Use LinkedIn to build a recruitment pipeline
Episode 140 includes why you should be constantly recruiting on LinkedIn, how you can use marketing momentum to grow your MSP and a branding expert explains the power of the single message
Episode 139: A genius idea to free your technicians’ time
Episode 139 includes how to get the most out of your tech’s time, the importance of thinking like your prospect and how to be a printed MSP author