Often the context of how we contact someone affects whether they’re willing to listen. This is a super smart way to reach dream prospects
Episode 232: Sell something small to build trust
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Episode 232 includes building trust by doing a small thing well, have you heard of Feedback Donuts, and harnessing Intent Data to convert leads into prospects.
If I suggested you spent 80% of your time marketing your MSP, would you think I was nuts?
It’s not as nuts as it sounds. The most successful MSP owners dedicate a large proportion of their time to marketing. Here’s why
Episode 228: Super easy customer case studies for MSPs
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Episode 228 includes being more relatable in your marketing by being more human, are LinkedIn hashtags still relevant, and driving ROI from customer success stories.
A new lead isn’t just for today… it has tons of value until one of these 3 things happens
You’d be surprised how many MSPs miss out on new clients because they never follow-up with leads. Here’s a follow-up system you can use
Episode 225: MSPs: Send a Xmas card to prospects… in March?
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Episode 225 includes saying goodbye to distractions, sending your prospects a Christmas card in MARCH, and closing more deals by improving your communication with non-technical people.
This MSP’s getting 650 people visiting his website every month, thanks to Big Mo
How many visitors do you get to your website? Here’s what one MSP has been doing to drive his traffic up (and it’s generating new leads, too)
Episode 224: Can you grow your MSP with YouTube ads?
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Episode 224 includes – looking after yourself IS looking after your business, a ‘no’ today isn’t a ‘no’ forever, and could YouTube Ads help grow your MSP?
Don’t sell cyber security. Sell “you’ll sleep better at night” (features vs benefits)
Selling to business owners and managers is a lot easier when you see the world through their eyes, and understand why they buy what you sell
MSPs: Here are 3 sexy emails you can send to leads & prospects
Here are three marketing emails you can swipe and adapt for your MSP, plus a simple guide to creating more. Easy