Successful MSP owners exercise

Paul Green December 10, 2024

Paul Green's MSP Marketing Podcast

Successful MSP owners exercise

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00:00 / 00:35:05

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<blockquote class="wp-embedded-content" data-secret="M7ESoszuDJ"><a href="https://www.mspmarketingedge.com/podcast/episode265/">Successful MSP owners exercise</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://www.mspmarketingedge.com/podcast/episode265/embed/#?secret=M7ESoszuDJ" width="500" height="350" title="&#8220;Successful MSP owners exercise&#8221; &#8212; Paul Green&#039;s MSP Marketing Edge" data-secret="M7ESoszuDJ" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script> /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); //# sourceURL=https://www.mspmarketingedge.com/wp-includes/js/wp-embed.min.js </script>

Episode 265 includes successful MSP owners exercise, how one client question can turn into 7 pieces of content for your MSP, and this guy phoned 1,000 decision makers… and learned these hard lessons.

How other MSPs feel about their marketing right now

Paul Green December 9, 2024Uncategorized

I surveyed thousands of MSPs about their marketing pain – here’s what they said. How do the results compare to your MSP?

Why MSPs procrastinate (and how to cure it)

Paul Green December 3, 2024

Paul Green's MSP Marketing Podcast

Why MSPs procrastinate (and how to cure it)

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00:00 / 00:31:41

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<blockquote class="wp-embedded-content" data-secret="Bp4dCbz2Lp"><a href="https://www.mspmarketingedge.com/podcast/episode264/">Why MSPs procrastinate (and how to cure it)</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://www.mspmarketingedge.com/podcast/episode264/embed/#?secret=Bp4dCbz2Lp" width="500" height="350" title="&#8220;Why MSPs procrastinate (and how to cure it)&#8221; &#8212; Paul Green&#039;s MSP Marketing Edge" data-secret="Bp4dCbz2Lp" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script> /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); //# sourceURL=https://www.mspmarketingedge.com/wp-includes/js/wp-embed.min.js </script>

Episode 264 includes why MSPs procrastinate (and how to cure it), what technicians write in tickets can damage your brand, and why successful MSPs use PowerPoint to tell stories.

The free marketing tactic that nearly got me arrested

Paul Green November 28, 2024Uncategorized

You know your marketing is making an impact when someone threatens to have you arrested

There are 150,000 MSPs out there. In theory, any of them could support any business. So why should someone pick YOU?

Paul Green November 21, 2024Uncategorized

Tell me… which of these three differentiators would work best for your MSP?

A mini masterclass on LinkedIn for MSPs

Paul Green November 19, 2024

Paul Green's MSP Marketing Podcast

A mini masterclass on LinkedIn for MSPs

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00:00 / 00:26:22

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<blockquote class="wp-embedded-content" data-secret="QA4e5cbt1g"><a href="https://www.mspmarketingedge.com/podcast/episode262/">A mini masterclass on LinkedIn for MSPs</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://www.mspmarketingedge.com/podcast/episode262/embed/#?secret=QA4e5cbt1g" width="500" height="350" title="&#8220;A mini masterclass on LinkedIn for MSPs&#8221; &#8212; Paul Green&#039;s MSP Marketing Edge" data-secret="QA4e5cbt1g" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script> /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); //# sourceURL=https://www.mspmarketingedge.com/wp-includes/js/wp-embed.min.js </script>

Episode 262 includes a mini masterclass on LinkedIn, the 3 tests to apply to new initiatives, and should you start a podcast for your MSP?

Stop clients calling you personally for first line support

Paul Green November 12, 2024

Paul Green's MSP Marketing Podcast

Stop clients calling you personally for first line support

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00:00 / 00:27:19

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<blockquote class="wp-embedded-content" data-secret="GI3w1Ofnkz"><a href="https://www.mspmarketingedge.com/podcast/episode261/">Stop clients calling you personally for first line support</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://www.mspmarketingedge.com/podcast/episode261/embed/#?secret=GI3w1Ofnkz" width="500" height="350" title="&#8220;Stop clients calling you personally for first line support&#8221; &#8212; Paul Green&#039;s MSP Marketing Edge" data-secret="GI3w1Ofnkz" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script> /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); //# sourceURL=https://www.mspmarketingedge.com/wp-includes/js/wp-embed.min.js </script>

Episode 261 includes stopping clients calling you personally for first line support, why victory loves preparation, and how introverts can communicate more confidently – and feel better about it.

Why MSPs should add new LinkedIn connections every single weekday

Paul Green November 7, 2024Uncategorized

As an MSP you should take LinkedIn 10x more seriously than you currently do. Here’s why

SPECIAL: How MSPs can make more money

Paul Green November 5, 2024

Paul Green's MSP Marketing Podcast

SPECIAL: How MSPs can make more money

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00:00 / 00:20:25

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<blockquote class="wp-embedded-content" data-secret="iHR87vvXPm"><a href="https://www.mspmarketingedge.com/podcast/episode260/">SPECIAL: How MSPs can make more money</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://www.mspmarketingedge.com/podcast/episode260/embed/#?secret=iHR87vvXPm" width="500" height="350" title="&#8220;SPECIAL: How MSPs can make more money&#8221; &#8212; Paul Green&#039;s MSP Marketing Edge" data-secret="iHR87vvXPm" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script> /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); //# sourceURL=https://www.mspmarketingedge.com/wp-includes/js/wp-embed.min.js </script>

Episode 260 is a SPECIAL celebration to mark 5 years of the podcast, and I’ve asked previous guests for their best ideas on how MSPs can make more money.

Golden rules of MSP sales & marketing

Paul Green October 29, 2024

Paul Green's MSP Marketing Podcast

Golden rules of MSP sales & marketing

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00:00 / 00:25:28

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<blockquote class="wp-embedded-content" data-secret="IOPYZGskUk"><a href="https://www.mspmarketingedge.com/podcast/episode259/">Golden rules of MSP sales &#038; marketing</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://www.mspmarketingedge.com/podcast/episode259/embed/#?secret=IOPYZGskUk" width="500" height="350" title="&#8220;Golden rules of MSP sales &#038; marketing&#8221; &#8212; Paul Green&#039;s MSP Marketing Edge" data-secret="IOPYZGskUk" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script> /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); //# sourceURL=https://www.mspmarketingedge.com/wp-includes/js/wp-embed.min.js </script>

Episode 259 includes the golden rules of MSP sales & marketing, 3 ways to kill your MSP’s sales and how MSPs can build self managing teams.