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Episode 232 includes building trust by doing a small thing well, have you heard of Feedback Donuts, and harnessing Intent Data to convert leads into prospects.
If I suggested you spent 80% of your time marketing your MSP, would you think I was nuts?
It’s not as nuts as it sounds. The most successful MSP owners dedicate a large proportion of their time to marketing. Here’s why
Episode 227: MSPs: Get 408 comments on a LinkedIn post
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Episode 227 includes – can you generate leads by literally knocking on doors, achieve INSANE engagement with a 48 hour LinkedIn frenzy, and how to avoid ‘spammy’ marketing.
A new lead isn’t just for today… it has tons of value until one of these 3 things happens
You’d be surprised how many MSPs miss out on new clients because they never follow-up with leads. Here’s a follow-up system you can use
Episode 217: SPECIAL: Listen to Paul’s BAD cold sales calls
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In the third and final of our series of Special Episodes, cold-calling expert Derek Marin shares some of the advice and tips he’s learnt from cold-calling, and offers me live feedback when I try cold-calling for myself.
Episode 205: A smart LinkedIn MSP marketing trick
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Episode 205 includes finding the ideal regular cadence for your marketing system, generate more leads with LinkedIn lead magnets, and get new clients and grow your MSP
Should your MSP have a presence on TikTok, Instagram, Threads, TwitterX, etc etc?
So many social media platforms, so little time. But which platforms should you use to win new clients for your MSP? Here’s the answer
Episode 191: This simple trick increases sales for MSPs
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Episode 191 includes why the right time is always NOW, ‘pre-suading’ your leads, and the secret to progressing from coffee date to closing the deal.
Episode 182: Why you must give up your break/fix habit
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Episode 182 includes why you must give up your break/fix habit, three tips for emergency lead generation, and identifying and remedying failures in B2B sales journeys