MSPs: How to minimise interruptions from staff

Paul Green October 1, 2024

Paul Green's MSP Marketing Podcast

MSPs: How to minimise interruptions from staff

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<blockquote class="wp-embedded-content" data-secret="HdJ8Am4hqI"><a href="https://www.mspmarketingedge.com/podcast/episode255/">MSPs: How to minimise interruptions from staff</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://www.mspmarketingedge.com/podcast/episode255/embed/#?secret=HdJ8Am4hqI" width="500" height="350" title="&#8220;MSPs: How to minimise interruptions from staff&#8221; &#8212; Paul Green&#039;s MSP Marketing Edge" data-secret="HdJ8Am4hqI" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script> /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); //# sourceURL=https://www.mspmarketingedge.com/wp-includes/js/wp-embed.min.js </script>

Episode 255 includes how to minimise interruptions and stupid questions from staff, 5 big ugly MSP marketing myths BUSTED, and the 3 most important growth things you can do in the final 3 months of the year.

Your MSP’s brand isn’t your logo. It’s how people FEEL about you (and your techs)

Paul Green September 18, 2024Uncategorized

Your MSP’s brand… It’s not your logo. It’s not the design of your website. It’s not your accreditations or qualifications. So what is it?

Successful MSPs simplify EVERYTHING

Paul Green September 3, 2024

Paul Green's MSP Marketing Podcast

Successful MSPs simplify EVERYTHING

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<blockquote class="wp-embedded-content" data-secret="6XiOvAvu8F"><a href="https://www.mspmarketingedge.com/podcast/episode251/">Successful MSPs simplify EVERYTHING</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://www.mspmarketingedge.com/podcast/episode251/embed/#?secret=6XiOvAvu8F" width="500" height="350" title="&#8220;Successful MSPs simplify EVERYTHING&#8221; &#8212; Paul Green&#039;s MSP Marketing Edge" data-secret="6XiOvAvu8F" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script> /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); //# sourceURL=https://www.mspmarketingedge.com/wp-includes/js/wp-embed.min.js </script>

Episode 251 includes: successful MSPs simplify EVERYTHING, the link between what you do each day, and achieving goals and why PR is a valid marketing tool for MSPs in 2024

SPECIAL: Transform from MSP owner to entrepreneur

Paul Green August 27, 2024

Paul Green's MSP Marketing Podcast

SPECIAL: Transform from MSP owner to entrepreneur

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00:00 / 00:30:02

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<blockquote class="wp-embedded-content" data-secret="p2dKOjfPjx"><a href="https://www.mspmarketingedge.com/podcast/episode250/">SPECIAL: Transform from MSP owner to entrepreneur</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://www.mspmarketingedge.com/podcast/episode250/embed/#?secret=p2dKOjfPjx" width="500" height="350" title="&#8220;SPECIAL: Transform from MSP owner to entrepreneur&#8221; &#8212; Paul Green&#039;s MSP Marketing Edge" data-secret="p2dKOjfPjx" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script> /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); //# sourceURL=https://www.mspmarketingedge.com/wp-includes/js/wp-embed.min.js </script>

In this SPECIAL Episode (250), Brad Martineau and I discuss how to transform from being an MSP owner to being a true entrepreneur, which could change your life for ever.

The 60 hour work myth kills MSPs

Paul Green August 6, 2024

Paul Green's MSP Marketing Podcast

The 60 hour work myth kills MSPs

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00:00 / 00:25:12

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<blockquote class="wp-embedded-content" data-secret="f0LYd0yzQF"><a href="https://www.mspmarketingedge.com/podcast/episode247/">The 60 hour work myth kills MSPs</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://www.mspmarketingedge.com/podcast/episode247/embed/#?secret=f0LYd0yzQF" width="500" height="350" title="&#8220;The 60 hour work myth kills MSPs&#8221; &#8212; Paul Green&#039;s MSP Marketing Edge" data-secret="f0LYd0yzQF" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script> /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); //# sourceURL=https://www.mspmarketingedge.com/wp-includes/js/wp-embed.min.js </script>

Episode 247 includes the 60 hour work myth kills MSPs, 3 simple questions to max out the rest of 2024 and why techs don’t want to work for you and how to fix that

Episode 246: As the MSP leader, actions beat words

Paul Green July 30, 2024

Paul Green's MSP Marketing Podcast

Episode 246: As the MSP leader, actions beat words

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00:00 / 00:29:35

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<blockquote class="wp-embedded-content" data-secret="EWnsj45cDx"><a href="https://www.mspmarketingedge.com/podcast/episode246/">Episode 246: As the MSP leader, actions beat words</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://www.mspmarketingedge.com/podcast/episode246/embed/#?secret=EWnsj45cDx" width="500" height="350" title="&#8220;Episode 246: As the MSP leader, actions beat words&#8221; &#8212; Paul Green&#039;s MSP Marketing Edge" data-secret="EWnsj45cDx" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script> /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); //# sourceURL=https://www.mspmarketingedge.com/wp-includes/js/wp-embed.min.js </script>

Episode 246 includes as an MSP leader actions beat words, how to take a 3 week vacation with ZERO CALLS from your office, this MSP wishes he’d done these 3 things differently

The inside story of a major business transformation project

Paul Green June 20, 2024Uncategorized

Here’s the inside story of how we rejuvenated our member portal, and triggered a transformation of the entire business along the way

The best way to stand out at networking meetings is NOT to wear a gold sparkly jacket

Paul Green June 12, 2024Uncategorized

Networking meetings can be a great place to meet new leads and quickly advance your relationship. There are right and wrong ways to do it…

Episode 239: Why MSPs must do a weekly LinkedIn Newsletter

Paul Green June 11, 2024

Paul Green's MSP Marketing Podcast

Episode 239: Why MSPs must do a weekly LinkedIn Newsletter

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00:00 / 00:39:55

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<blockquote class="wp-embedded-content" data-secret="EoQRhSuxBp"><a href="https://www.mspmarketingedge.com/podcast/episode239/">Episode 239: Why MSPs must do a weekly LinkedIn Newsletter</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://www.mspmarketingedge.com/podcast/episode239/embed/#?secret=EoQRhSuxBp" width="500" height="350" title="&#8220;Episode 239: Why MSPs must do a weekly LinkedIn Newsletter&#8221; &#8212; Paul Green&#039;s MSP Marketing Edge" data-secret="EoQRhSuxBp" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script> /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); //# sourceURL=https://www.mspmarketingedge.com/wp-includes/js/wp-embed.min.js </script>

Episode 239 includes why you must do a weekly LinkedIn Newsletter, how to stop the tech work interrupting growing the business, and the MSP that figured out how to get the best from its sales reps.

It takes 50+ touchpoints to get a new client for your MSP. How do you make that easy for yourself?

Paul Green June 5, 2024Uncategorized

If you’re about to run a marketing campaign for your MSP, pause a sec… you’d be better off setting up an easy marketing system. Here’s why