The ultimate guide to picking a CRM for your MSP or IT support business
Make this the summer of strategic reviews
I’ve written before about doing regular strategic reviews with your existing clients, and using a profit matrix to track what services you could and should be selling them. The reason …
Video: Why this MSP started their own hosted services company
It always fascinates me when I speak to an MSP who’s started offering a specific service to other MSPs. I love the entrepreneurial story of how they spotted a gap …
Yes you can be too cheap. And it’s a sales killer
I was stunned into silence when he told me the price. “Sorry, say that again,” I blurted into the phone. And wrote down the figure for the second time on …
Can an MSP buy cold data and turn it into clients?
There’ve been a couple of posts in my Facebook group recently from people asking, is it really possible to buy cold data, and then turn that data into a client?
How I FINALLY got a permanent link to collect Google Reviews
You and I both know it’s critical for your MSP to get good Google Reviews. They’re great for your business’s Google Juice, giving you better search results.
Video: A great summary of Covid marketing & opportunities
Couple of weeks ago I was interviewed by my friend Glenn Robertson of Purechannels for the next episode of his Channel Drop In series. Glen’s an MSP marketing nerd too. …
Craig’s story: How to do a multi touchpoint marketing campaign during lockdown
Last week I delivered a multi touchpoint marketing campaign to the 179 members of my MSP Marketing Edge service.
Midweek monotony? 3 ways to keep yourself motivated right now
A confession: Last week I suffered from a temporary, but severe case of CBA* (Can’t Be Ars*d) The week started OK. But by Thursday morning all my motivation had melted …
12 clever ideas to give your MSP a boost next week
I’ve done a long series of video calls over the last five days with my long-standing MSP clients, plus also a bunch of new MSPs I’ve just started working with