The most important figures to track (how much money you take home)

Paul Green October 18, 2017Uncategorized

I’m reading a very entertaining business autobiography at the moment about the founder of Iceland (yes the supermarket): Best Served Cold by Malcolm Walker.

Why networking meetings suck: You are the average of 5 people

Paul Green September 29, 2017Uncategorized

Get a new client: You can afford to spend this much

Paul Green September 28, 2017Uncategorized

Videos on your website: My ‘good enough’ kit list

Paul Green September 13, 2017Uncategorized

Engagement is good. People who don’t know much about IT support buy with their heart not their brain. So they have to be persuaded emotionally, not cognitively.

How to kill the problem of “too much competition”. Stone dead

Paul Green September 1, 2017Uncategorized

Standoutability + Marmite = more critics + more clients

Paul Green August 15, 2017Uncategorized

There are plenty of beach huts available. To the average person who doesn’t know anything about beach huts, they all look the same and therefore do the same job.

Set yourself apart from your competitors with very clear marketing differentiation

Paul Green August 1, 2017Uncategorized

Passive and active ways to generate sales appointments

Paul Green July 11, 2017Uncategorized

The simple reason you don’t get more sales appointments

Paul Green June 26, 2017Uncategorized

Here’s my vision board. Show me yours?

Paul Green June 20, 2017Uncategorized

For years I was ignorant about the need to write down your goals. It look back on those times now as the dark ages (I’m not joking).