Couple of weeks ago I was interviewed by my friend Glenn Robertson of Purechannels for the next episode of his Channel Drop In series. Glen’s an MSP marketing nerd too. …
Craig’s story: How to do a multi touchpoint marketing campaign during lockdown
Last week I delivered a multi touchpoint marketing campaign to the 179 members of my MSP Marketing Edge service.
Midweek monotony? 3 ways to keep yourself motivated right now
A confession: Last week I suffered from a temporary, but severe case of CBA* (Can’t Be Ars*d) The week started OK. But by Thursday morning all my motivation had melted …
12 clever ideas to give your MSP a boost next week
I’ve done a long series of video calls over the last five days with my long-standing MSP clients, plus also a bunch of new MSPs I’ve just started working with
Coronavirus: Victim or leader?
For many years in a previous business I worked with independent opticians, helping them grow their businesses. Although I don’t work with them any more, I jumped on a video …
5 Coronavirus MSP marketing activities for this week
Here we go for another crazy week, then. Who knows what the world will look like by the time we get to wine o’clock on Friday evening. So with that …
Short-term Coronavirus marketing opportunities: The 5 stages
I’ve just delivered to my MSP Marketing Edge members a video update about what I think the 5 stages of short-term Coronavirus marketing will be. We’re giving them marketing materials …
Video: How to stand out as different to your many competitors
Second of my three videos today, on the subject of getting new clients. The question from David G was: “The biggest thing we find hard to convince is what makes …
Video: How do you find new clients without a dedicated sales resource?
Last week I asked my email list and Facebook group for questions I could answer, on the subject of getting new clients
2020 Focus area 5) The will to act
Here’s the fifth and final focus area. There’s a part of my story that most people find too extreme; too terrifying to dwell on.