This morning I was interviewed by my friend Glenn Robertson of Purechannels for the next episode of his Channel Drop In series. Afterwards we were chatting about the availability of …
Get more leads from your MSP’s website using Google Optimize
Google Optimize is a great free resource to help get more leads and prospect meetings out of your website
Webinar replay: LinkedIn is SO exciting for MSP lead gen… you should lick the screen
LinkedIn is one of the basics that every MSP must get right. Here’s my guide to what you need to do
How to use ‘social proof’ on your MSP’s website
Just like sheep, people like to follow the herd. ‘Social proof’ is the way to make sure they’re headed for your MSP.
Episode 151: Why cause-related marketing works for MSPs
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Episode 151 includes ’cause-related marketing’ and how it could work for your MSP, why you should question the processes within your MSP and how MSPs can manage ‘software as a service’
MSPs: How to hire a freelance writer
No idea how to go about finding a good writer to create content for your MSP’s website? Read on.
MSPs: The huge YouTube opportunity
YouTube could be a huge marketing channel for your MSP- but most of us are too scared to use it.
Episode 149: Claim your share of this $5,000 MSP giveaway
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Episode 149 includes free money for MSPs, how to influence future clients and why scrappy marketing can work for your MSP
Episode 148: MSP marketing lessons from this direct mail
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Episode 148 includes a great example of direct mail, clever automation with calendar bookings, MSP planning advice and how to improve sales with ‘relationship signal intelligence’
Episode 147: MSPs – be an adult when a client fires you
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Episode 147 includes the benefit to your MSP of having a ‘loss leader’, the importance of being an adult when a client leaves you and a process expert joins Paul to explain how to easily document the procedures inside your MSP