In Episode 178 I’m joined by our MSP Marketing Facebook Group competition winner Tony Sollars for a one on one marketing consult. We talk about his business and what marketing he’s already doing to promote it, and I offer him some advice on things he could try or improve to push his business to the next level and become the dominant player in their niche.
The more you can understand how a prospect thinks and feels, the better you can influence them. Here’s the marketing tool you need: The buyer persona
Episode 176 includes – retrain your reticular activating system and focus on the positives, the MSP Marketing KPIs that matter, and how better communication and follow-up with leads and prospects can dramatically improve growth
Episode 174 includes building strategic partnerships within your vertical to promote growth, should MSPs do lunch & learns, and how a servant leader management approach can empower your team to success
Episode 170 includes should you use AI for your MSP’s marketing, beware of killing sales with ‘samey’ marketing and get out of your own way to grow your MSP
Episode 169 includes the marketing advantage of a standard tech stack, how to use IT consulting to sell managed services and compare your helpdesk solution to our expert’s statistics
It’s the number one question asked by MSPs: “How much will it cost to improve my marketing”. Here for the first time, is the answer
Episode 167 includes – turn your marketing into cash, keep clients with technology roadmaps and the book filled with MSP’s secrets
How to make LinkedIn your MSP’s most powerful marketing tool – with just 30 minutes a day.
Referrals are the lifeblood of many MSPs. But should you pay for them as part of your marketing strategy? Or is there a better way?
