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Episode 193 includes the things you love and hate about your MSP, the power of in-person proposals and scheduled follow-ups, and the importance of authenticity when hiring or marketing to Gen z
Episode 192: MSPs: To do list? Have a “stop doing” list
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Episode 192 includes how a ‘stop doing’ list can supercharge your productivity, set yourself up for sales success by taking control of the meeting environment, and understanding the implications of cyber insurance
Episode 191: This simple trick increases sales for MSPs
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Episode 191 includes why the right time is always NOW, ‘pre-suading’ your leads, and the secret to progressing from coffee date to closing the deal.
Episode 190: Can an MSP do a 4 day working week?
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Episode 190 includes the ONE nugget of advice new MSPs need, the benefits of operating your MSP on a four-day working week, and marketing cyber security without leaning on fear, uncertainty and doubt.
Episode 189: Market cyber security without using FEAR
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Episode 189 includes your views on the value (or otherwise) of SLAs, avoid FUD when marketing cyber security, and the impact of AI on marketing.
Episode 188: How to explain the cloud to prospects
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Episode 188 includes how to explain the cloud to prospects, getting over you fear of being on camera, and growing yourself to grow your business
Episode 187: Persuade clients about MFA
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Episode 187 includes persuading clients to accept MFA, the benefits of posting real photos on your MSP website, and the value of public speaking to your business
Episode 186: MSPs: A crazy idea to generate clients from LinkedIn TODAY
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Episode 186 includes marketing & business growth AMA – your questions answered, a crazy idea to generate clients from LinkedIn TODAY, and secure your MSP’s future with differentiation
Episode 185: 7 MSP website headlines to swipe & adapt
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Episode 185 includes – upgrade your marketing and sales approach from Passive to Active, seven MSP website headlines to swipe & adapt, and building fruitful long-term relationships with systemised relationship marketing.
Episode 184: Your MSP’s new client paid you HOW MUCH?
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Episode 184 includes marketing your MSP is investment not cost, top three lessons on LinkedIn newsletters, and using workplace psychology to help your business grow
