Episode 204: New client? Why you should ask for a 3 year contract

Paul Green October 10, 2023

Paul Green's MSP Marketing Podcast

Episode 204: New client? Why you should ask for a 3 year contract

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<blockquote class="wp-embedded-content" data-secret="MlQPBhmvxd"><a href="https://www.mspmarketingedge.com/podcast/episode204/">Episode 204: New client? Why you should ask for a 3 year contract</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://www.mspmarketingedge.com/podcast/episode204/embed/#?secret=MlQPBhmvxd" width="500" height="350" title="&#8220;Episode 204: New client? Why you should ask for a 3 year contract&#8221; &#8212; Paul Green&#039;s MSP Marketing Edge" data-secret="MlQPBhmvxd" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script> /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); //# sourceURL=https://www.mspmarketingedge.com/wp-includes/js/wp-embed.min.js </script>

Episode 204 includes working ON your business little and often, why you should ask new clients for a three-year contract, and growing your business through referral marketing

Your growth headache. Removed (free registration)

Paul Green October 4, 2023Uncategorized

Success leaves clues: Grow your MSP with this fantastic new virtual MSP summit next week. Your registration is FREE

Episode 202: Ghosted by prospects? Try this

Paul Green September 26, 2023

Paul Green's MSP Marketing Podcast

Episode 202: Ghosted by prospects? Try this

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00:00 / 00:38:39

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<blockquote class="wp-embedded-content" data-secret="yKGQZgxRZV"><a href="https://www.mspmarketingedge.com/podcast/episode202/">Episode 202: Ghosted by prospects? Try this</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://www.mspmarketingedge.com/podcast/episode202/embed/#?secret=yKGQZgxRZV" width="500" height="350" title="&#8220;Episode 202: Ghosted by prospects? Try this&#8221; &#8212; Paul Green&#039;s MSP Marketing Edge" data-secret="yKGQZgxRZV" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script> /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); //# sourceURL=https://www.mspmarketingedge.com/wp-includes/js/wp-embed.min.js </script>

Episode 202 includes how to encourage ‘ghost’ prospects to re-engage, grow your LinkedIn connections and email database at the same time, and leadership, true client partnerships and the voice of the CIO

Episode 200 SPECIAL: 5 times this podcast has changed MSP’s lives

Paul Green September 12, 2023

Paul Green's MSP Marketing Podcast

Episode 200 SPECIAL: 5 times this podcast has changed MSP's lives

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00:00 / 00:32:02

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<blockquote class="wp-embedded-content" data-secret="HRXjkFPFuF"><a href="https://www.mspmarketingedge.com/podcast/episode200/">Episode 200 SPECIAL: 5 times this podcast has changed MSP&#8217;s lives</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://www.mspmarketingedge.com/podcast/episode200/embed/#?secret=HRXjkFPFuF" width="500" height="350" title="&#8220;Episode 200 SPECIAL: 5 times this podcast has changed MSP&#8217;s lives&#8221; &#8212; Paul Green&#039;s MSP Marketing Edge" data-secret="HRXjkFPFuF" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script> /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); //# sourceURL=https://www.mspmarketingedge.com/wp-includes/js/wp-embed.min.js </script>

Episode 200 includes the MSP that grew revenue with stories, the MSP that won a client from cold calling, the MSP that quit a habit and never looked back, the MSP that makes money by sending emails, and the MSP who created the best website.

Should your MSP have a presence on TikTok, Instagram, Threads, TwitterX, etc etc?

Paul Green September 7, 2023Uncategorized

So many social media platforms, so little time. But which platforms should you use to win new clients for your MSP? Here’s the answer

Episode 199: MSPs: Uncover prospects’ pain points to sell more

Paul Green September 5, 2023

Paul Green's MSP Marketing Podcast

Episode 199: MSPs: Uncover prospects' pain points to sell more

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00:00 / 00:29:04

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<blockquote class="wp-embedded-content" data-secret="1XSGYgqA7v"><a href="https://www.mspmarketingedge.com/podcast/episode199/">Episode 199: MSPs: Uncover prospects&#8217; pain points to sell more</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://www.mspmarketingedge.com/podcast/episode199/embed/#?secret=1XSGYgqA7v" width="500" height="350" title="&#8220;Episode 199: MSPs: Uncover prospects&#8217; pain points to sell more&#8221; &#8212; Paul Green&#039;s MSP Marketing Edge" data-secret="1XSGYgqA7v" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script> /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); //# sourceURL=https://www.mspmarketingedge.com/wp-includes/js/wp-embed.min.js </script>

Episode 199 includes improving your productivity by eliminating ‘noise’, selling more by uncovering prospects’ pain points, and communicating effectively with your non-technical prospects

Episode 198: This simple idea will have HUGE impact

Paul Green August 29, 2023

Paul Green's MSP Marketing Podcast

Episode 198: This simple idea will have HUGE impact

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00:00 / 00:31:29

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<blockquote class="wp-embedded-content" data-secret="ywjFWAJbGa"><a href="https://www.mspmarketingedge.com/podcast/episode198/">Episode 198: This simple idea will have HUGE impact</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://www.mspmarketingedge.com/podcast/episode198/embed/#?secret=ywjFWAJbGa" width="500" height="350" title="&#8220;Episode 198: This simple idea will have HUGE impact&#8221; &#8212; Paul Green&#039;s MSP Marketing Edge" data-secret="ywjFWAJbGa" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script> /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); //# sourceURL=https://www.mspmarketingedge.com/wp-includes/js/wp-embed.min.js </script>

Episode 198 includes keeping your foot on the marketing gas pedal, the huge impact of using personalised video in your prospect and client communications, and protecting your clients from their staff and themselves.

The most powerful marketing question to ask any lead

Paul Green August 24, 2023Uncategorized

When you get leads onto a short video call, ask them this question to instantly know whether they could make a great prospect, or not

Episode 197: Help techs triage tickets properly

Paul Green August 22, 2023

Paul Green's MSP Marketing Podcast

Episode 197: Help techs triage tickets properly

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00:00 / 00:34:06

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<blockquote class="wp-embedded-content" data-secret="Za8qC6jkoC"><a href="https://www.mspmarketingedge.com/podcast/episode197/">Episode 197: Help techs triage tickets properly</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://www.mspmarketingedge.com/podcast/episode197/embed/#?secret=Za8qC6jkoC" width="500" height="350" title="&#8220;Episode 197: Help techs triage tickets properly&#8221; &#8212; Paul Green&#039;s MSP Marketing Edge" data-secret="Za8qC6jkoC" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script> /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); //# sourceURL=https://www.mspmarketingedge.com/wp-includes/js/wp-embed.min.js </script>

Episode 197 includes protecting yourself from LinkedIn prospect poachers, helping techs triage tickets properly, and how consultative selling can improve your MSP income.

How to generate more MSP marketing content ideas than you could ever use

Paul Green August 17, 2023Uncategorized

How the theft of my laptop generated at least 26 ideas for marketing content. Swipe these ideas… or better still copy my methodology.